Bevlab: Beverage Industry News and Media

Beverage industry news, guides, reviews, and podcasts... built for people who enjoy a good Enny.

Bevlab covers functional beverages with a bias for signal over hype: energy drinks, hydration, zero-proof, and the brands shaping what people actually drink.

Expect product launches, industry moves, and ingredient-level explainers -- fast, specific, and easy to understand.

Latest from Bevlab

Poppi's Founders Are Back With Jetty, Launching November 9

Poppi's Founders Are Back With Jetty, Launching November 9

Justin Timberlake and Jessica Biel Join Proda Protein Soda

Justin Timberlake and Jessica Biel Join Proda Protein Soda

BODi P90X Energy Drink Launched, But We Need the Full Label

BODi P90X Energy Drink Launched, But We Need the Full Label

Core Power Banana Returns in 2027 as Strawberry Joins the 26g Shake

Core Power Banana Returns in 2027 as Strawberry Joins the 26g Shake

Bloom Iconic Treats Kick Off With Strawberry Shortie Energy

Bloom Iconic Treats Kick Off With Strawberry Shortie Energy

Recess Mood: A Calm Can With a Brain-Magnesium Twist

Recess Mood: A Calm Can With a Brain-Magnesium Twist

Red Bull's No Longer Enough: No boost For Volleyball Players in New Trial

Red Bull's No Longer Enough: No boost For Volleyball Players in New Trial

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Latest transmissions from the Bevlab podcast

Christian Guzman: Building an Empire as a Content Creator | Episode #005

Christian Guzman: Building an Empire as a Content Creator | Episode #005

Kris Gethin on Biohacking, Peptides, and Building Clean

Kris Gethin on Biohacking, Peptides, and Building Clean

Bucked Up CEO Ryan Gardner on Building a $300 Million Brand From a Utah Farm

Bucked Up CEO Ryan Gardner on Building a $300 Million Brand From a Utah Farm

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